Blog | Aetos Mati

Nicolas Gondard

When "Thank you Sir/Madam" is Ruining Your Business.

By: Nicolas Gondard Degeneration, or in more blunt terms, deterioration, is the change from a higher to a lower form. This is the kind of...

Hesham El Ansari

In Defense of Your Sales Team: 5 Reasons Why it’s Not Your Sales Team’s Fault

I see mid-level sales managers using the stick and carrot technique, in a desperate hope to increase the performance of their team.

Peter Louchran

Training or how to outperform your pre-recession self.

When faced with recessions many poorly managed, shallow companies resort to the only method that they can see to survive- cost cuts.

Nicolas Gondard

Clean, border line and filthy: walking through the pleasure of doing business

Is it the best way for a corporation to purchase a service or a product? Probably not.

Alaa Elhawwari

The CX Hoax

Two-thirds of Employees have direct customer contact at work, but they still don't seem to know what their customers care about.

Zakaria Dalil

The Lean Product: Customer Value Innovation

They want disruption, more uniqueness, and more variations.

Nicolas Gondard

Can digitalization replace humanization

For sure, the level of technology that we are surrounded by these days has helped us to cope with the unfortunate turn that 2020 has taken.

Nicolas Gondard

The Cash, the Customer and the Colleague

Reflection of a real life, on-going experience of a very hands-on entrepreneur, who is spearheading a 4-year old start-up.

Hesham El Ansari

How the Psychology of Self-Deception Can Bring Out the Worst in Sales Professionals.

Our brain seeks to minimize the physical, psychological and emotional pain at any cost.